Since 2018, LUMO has earned a distinct position in the branding landscape by refusing to stop at visual identity creation.
To us, the real brand gets built when the strategy & identity we developed are put to work. The brand extension across collateral, experiential design and custom websites — is where they start to live and breathe.
We want to make sure our clients don’t just launch something beautiful, they grow something strategic, meaningful and sustainable over time.


Imogen
Imogen is the detail. Imogen’s eye for the finer things was nursed through her studies in architecture. But soon she realised her true passion lay in using that fastidious eye to create millimetre-perfect graphic design and website creation.
This way, she’s able to create brands and websites that not only look bloody good but help business owners take things to the next level, too.
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CREATIVE DIRECTOR
Lucy
Lucy is the big thinker. She has over fifteen years of experience in creative communications—from journalism and videography to freelance design and brand management for big honchos.
With a broad background and an acute taste for a range of mediums, she’s able to tie all the elements of communication into living, breathing brands that have a big and beautiful impact on the world around them.
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BRAND STRATEGIST
"I have worked with LUMO on two hospitality venues and they have been a delight! Nothing was too much trouble and their can-do attitude, commitment and design flare came up with what we needed every time. It's great to have Lumo Design Studio as part of our ventures."
— KOORAK RESTAURANT
"LUMO was able to listen and truly connect my vision of what I was looking for in a brand and website with a creative representation."
— SOCIAL WELLNESS CO
"LUMO brought my website vision to life with exceptional professionalism, creativity, and expertise. Their attention to detail, commitment to deadlines, and technical skills are top-notch. I couldn't be happier with the final product. I would give more stars if I could."
— AVISON PROPERTIES